Task: To refresh outdoor and indoor billboards, ice cream trolleys, correct overall identity and brand navigation.
Story: The famous Copenhagen Ice Cream House, which has been operating for over 12 years, gave the task to update its signboards, gadgets and identity. It was essential to keep pastel colors and a sense of the past. All work had to be done adapting to a very busy work schedule and a large flow of customers.
Changes: In the photos below, you can see the appearance of the ice cream house before and after the project. The client was very pleased, the Copenhagen press wrote about the changes, and visitors took and shared many pictures on social networks.
Spices: The longevity of the signs was one of the main goals for me. I used natural and durable materials - glass, aluminum, neon tubes and multi-layered dyeing. Four different companies participated in the production of these signboards. The signs were manufactured in Lithuania, delivered and installed in Copenhagen. During the work, a lot of delicious gelato ice cream was consumed..
Another work, that was somewhat smaller, but very unique and demanding for me and my colleague, was a restoration of an old ice cream trolley. As you see below, we raised it to a new life.
There was no shortage of additional works; you can see few of them below.
Special thanks to my colleague Mantas Rainys and UAB Nestanda and partners for their efforts and the excellent result.